Competitor discovery
Your real competitors aren't the ones you keep in your head.
Give it a domain and it returns the sites that actually show up where you're trying to show up. Usually a shorter, stranger list than the one you assume.
Who you think, versus who's actually there.
The list in your head
- The big vendor
- The incumbent
- Your category neighbour
Who's actually competing
- garageparts.shop Already tracked
- workshopbilling.io
- repairpricing.com
- baydiary.net
The first list is what you assume. The second is what the results actually show.
Fight the right people.
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Stop chasing the wrong competitor
You can't optimise against a rival who isn't actually on your results pages. Discovery tells you who is.
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Catch the ones you've never heard of
The sites quietly taking your positions are rarely the big names. Finding them early is the whole edge.
Track them everywhere
Mark any discovered domain as a tracked competitor and it's badged across the SERP panel and the gap view, so your real rivals stay visible wherever you look.
A run costs a handful of credits, sized to the work involved, and a failed run costs nothing.
Know who you're really competing with.
Run discovery on your domain. The list will surprise you.